OPTIMUM GROUP - PIONEER OF “MEETINGS, INCENTIVES, CONFERENCES, EVENTS (“MICE”) Benjawan Wisootsat has always enjoyed putting on challenging events for her clients, a 29-year-old passion. With 1990s Bangkok dotted with foreign contractors from Singapore, Benjawan went against the flow by pioneering Thailand’s new and fledgling MICE industry. The result was Optimum Group, a company she founded in 1990
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